Senior Marketing Manager, Customer Advocacy at Blue Yonder at Blue Yonder
Responsible for highlighting our customers’ success through creative and compelling storytelling. Reporting to the Senior Marketing Director, Customer Advocacy, you will help capture, craft, and highlight the success of our customers to build confidence in our solutions and amplify our leadership in the market.
What you will do:
- Amplify the success of our customers through creative storytelling that brings their challenges and winning strategies to life.
- Lead effective interviews that get to the heart of the narrative and craft impactful customer stories to reinforce our messaging and differentiate our offerings in the market.
- Create stories for a wide range of mediums and platforms — written case studies, blogs, videos, social media, speaking opportunities, etc.
- Build and regularly update our global customer facts repository ensuring it’s accurate, current, and relevant.
- Measure and analyze the impact of customer stories to optimize and drive continuous improvement.
- Ensure all external-facing content is on brand and aligns with our corporate messaging.
- Collaborate cross-functionally with teammates in Customer Success, Brand & Creative, PR, Content Marketing, Events, etc.
- What we are looking for (** MUST SUBMIT WRITING SAMPLE WITH RESUME**):
Bachelor’s degree in Communications, Journalism, Marketing, Business, Supply Chain Management, or a related field.
- 7+ years of experience in SaaS/tech marketing, preferably in customer advocacy, content marketing, or PR.
- Passionate about storytelling with the ability to identify themes, conduct effective interviews, and create high-impact content.
- Demonstrable storytelling skills. Work samples will be required.
- Prior experience working on customer stories preferred.
- Strong organizational skills with a keen eye for detail.
- Soft Skills: Excellent communication and interpersonal skills, project management, and problem-solving skills.
The salary range information provided, reflects the anticipated base salary range for this position based on current national data. Minimums and maximums may vary based on location. Individual salary will be commensurate with skills, experience, certifications or licenses and other relevant factors. In addition, this role will be eligible to participate in either the annual performance bonus or commission program, determined by the nature of the position.
At Blue Yonder, we care about the wellbeing of our employees and those most important to them. This is reflected in our robust benefits package and options that includes:
- Comprehensive Medical, Dental and Vision
- 401K with Matching
- Flexible Time Off
- Corporate Fitness Program
- Wellbeing Days
A variety of voluntary benefits such as; Legal Plans, Accident and Hospital Indemnity, Pet Insurance and much more
At Blue Yonder, we are committed to a workplace that genuinely fosters inclusion and belonging in which everyone can share their unique voices and talents in a safe space. We continue to be guided by our core values and are proud of our diverse culture as an equal opportunity employer. We understand that your career search may look different than others, and embrace the professional, personal, educational, and volunteer opportunities through which people gain experience.
Our Values
- If you want to know the heart of a company, take a look at their values. Ours unite us. They are what drive our success – and the success of our customers. Does your heart beat like ours? Find out here: Core Values
- Diversity, Inclusion, Value & Equality (DIVE) is our strategy for fostering an inclusive environment we can be proud of. Check out Blue Yonder’s inaugural Diversity Report which outlines our commitment to change, and our video celebrating the differences in all of us in the words of some of our associates from around the world.
- All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability or protected veteran status
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